Here’s our weekend roundup of some of the interesting reads on sales and marketing. This weekend roundup includes another collection of the best articles that could help you excel in your current marketing strategies.

We hope you enjoy this new list of content!

1. Different Ways to Calculate the ROI of your Social Media Marketing 

Measuring the ROI of social media marketing is definitely a tough job for social media managers. This article gives you a number of ways to calculate the ROI and estimate the success of all your marketing efforts.

2. Do’s and Don’ts to Motivate Employees Through Goal Setting

Motivating your employees by setting the right goals is so important. Here’s a list of five do’s and don’ts which you can use to motivate your employees so they can aim and hit their target every time.

3. Hashtag Marketing Tactics That will Boost your Business

Hashtag marketing campaign is something, if executed well it can do wonders to your business. Here’s what you’ll get to read in this post,

• What is hashtag marketing?
• What are the benefits of hashtag marketing strategy?
• Hashtag marketing tactics
• How to use hashtags for marketing?

4. Valuable Marketing Strategies for Small Scale Businesses

We’ll know that for every business there is always a need for various marketing tactics. And with this article, you can explore the top 10 low-cost marketing tactics for your business. 

5. How to Increase Your Email Open Rate with Email Preheaders

Give your subscribers a reason in their email preview text to open your email. In this article, take a look at different ways ro craft your subject lines for keeping your open rates healthy and your subscribers happy.

6. Popup Optimization: 7 Best Practices That’ll Boost Your Conversions

Explore the list of 7 principles that you should follow to boost your popup conversion rate in 2020. 

7. Email Marketing for Beginners

Here’s an excellent introductory guide of email marketing, in which you’ll learn the following topics,

• What is email marketing?
• What are the key benefits of email marketing?
• What’s the average email marketing ROI?
• Why is email marketing important for my business?
• What are the key email marketing success factors?
• What is an email marketing campaign?
• How to get started with email marketing?

8. Headlines or Page Titles? The Best Way to Optimize Your Blog for Search

With this article, find out how headlines and page titles work together to help drive traffic to your website and why they both are important for optimizing your blog for search.

9. How to Write Scope of Services Section for SEO Proposal?

In this article, you’ll learn about all the necessary elements that you’ll need to make the services section of your SEO proposal as effective as possible.

And that’s it! thanks for reading.

We sincerely hope you enjoy this content!!!