Sneha J

June 11, 2021

5 Tips on Choosing a Proper Template For an Event Proposal

Selecting a right event proposal template

How to Pick a Proper Template For an Event Proposal?

The right event proposal template will not only help you win more new clients it will also help you save a lot of time and most importantly it will ensure that you won’t make any proposal writing mistakes.

In this article, we are going to look at all the things that you need to tick off before you create or select an event proposal template and enjoy its benefits.

Let’s go!!!

Here are the top 5 tips on choosing a proper template for an event proposal

Tip #1: Pay attention to the format of the proposal template

Creating an event proposal template is challenging and is exactly similar to building a house. The way structure of the house varies according to the location, architecture, owner’s requirements, the same way evet proposals vary based on the industry type, company size, and many other factors.

There are some important factors that are always essential in both cases.

Which are those elements that define the general structure?

  • Introduction- Type of work you do
  • Purpose- Why the work being done?
  • Scope of work- Steps that need to be taken to complete the work.
  • Deliverables and timeline- List of deliverables and timeline for each deliverable.
  • Acceptance criteria and signatures- Acceptance criteria are enclosed with terms of service and agreeing upon it before the project avoids a lot of misunderstanding in the future.

Tip #2: Choose a template that suits your industry-type

You can’t just pull up the graphic design proposal template and use the same for event deals.  The look and feel of the business proposal differ depending on the type of industry. Not all the templates follow the standardized structure, wedding planning is very different from construction, web design is different from cleaning services

The first thing your client is going to see is the cover image, and what if the cover image itself is misleading? He won’t even spend time looking at the rest of the proposal. It doesn’t matter how interactive your sales proposal is because no one will review it if you go wrong with the template selection.

Tip #3: Pick the one that combines great design and usability

You may have the best content but if you fail to present it well, you won’t be able to catch your potential client’s attention. Keep one thing in mind that you have to make your event proposal dynamic and memorable.

A well-designed event proposal will not only sell your business but also help you win more deals. Here are the elements matters in proposal design

  • The layout of your proposal should represent a relationship between various ideas. Through headings, reflect a hierarchical relationship between your ideas – from major ideas to minor ones.
  • Make sure your event proposal does not have those funky or non-standard fonts. What if your client won’t be able to read the proposal because he doesn’t have that font?
  • It is often neglected but it’s still an important part of the design. An ideal event proposal template always comes with a table of content.
  • As per the saying ” show, don’t tell”. To enhance your text incorporate graphics like charts, graphs, infographics, screenshots, photos in your event proposal.

Tip #4: Look for the tone that develops emotion

Business proposals must have the right tone to ensure it is effective. If the tone makes the content unclear, confusing, or even worst – offensive, the reader will not be able to soak up or react properly to the proposal.

The overall tone in a written document affects the reader just as the same way the tone of voice affects in face to face conversation.

What are the factors that help the event proposal template achieve the right tone?

  • Confidence: Companies closes deals with people who are confident about their business. Make sure the template reflects that confidence.
  • Sincerity: Sincerity can be proven by the evidence of past success. Numbers play a major role in maintaining the tone of sincerity.
  • Positivity: Positive tone is more appealing. Make sure your template has a phrases used in a positive manner.

Tip #5: A good template should have eye-pleasing colors

The goal of any business proposal template is to sell something and if you want to sell something the first task you need to accomplish is to grab the attention. And of course, color plays an important role in capturing attention and setting up a path for the readers’ eye to follow.

You don’t want to be that person who lost a big client because you sent a high-energy red, orange, and yellow color proposal to a conservative client. Or a grey color proposal to a hippy, funky startup, do you?

Now, get started with your work.

Good luck!

Follow this checklist to stay focused in the process of event proposal creation.




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